After the masterclass, you will be able to
Increase the likelihood that the client will open, read the offer, and take the desired action
Turn a standard price list into a persuasive commercial offer
Move away from the “all about us” format and craft a concept that truly engages the client
Package your offer into a persuasive sales presentation and prepare ready-to-use templates
Package your offer into a mobile-friendly slide deck with clickable buttons
Package your offer into a landing page and learn to create one-page websites in just a few hours
Package your offer into a video pitch—an offer that clients will definitely open
Use AI tools to speed up your workflow and personalize your offer
Learn to write clearly and concisely, even about complex services and technical specifications

Hello! Our company…
Wait. Stop!

Here’s the harsh truth: no one cares about your company. Or your product. People will only listen if they understand how you can help them.
In a face-to-face meeting, they might give you a minute out of politeness. But in a remote format? No one’s going to be that patient. Your commercial offer will be opened, skimmed, and closed—for good.
The stats are brutal: out of 10 offers sent, only 5 get opened. And even then, they’re mostly skimmed, not read carefully.
We’re here to change that. In the “B2B Sales Offer Masterclass” we’ll break down how to make sure your offer not only gets opened—but actually understood. Because in B2B, the success of a deal depends far more on your commercial proposal than on a salesperson’s charisma or a flashy ad.
Masterclass Program
HOW MUCH?
  • CORPORATE

    А separate course exclusively for your team of up to 20 people


    Ru or En | online or offline


    Tailoring the program to match your company's sales strategy and service offerings


    Preliminary audit of existing sales offers and their review during the course


    Two trainers, Katya and Igor Nisenboym, work with the group


    Trainer’s presentation and editable templates for further use by participants


    Guidance and feedback on practical assignments


    Hands-on work on real sales offers created by participants


    Audit of participants’ sales offers created after the course, within 1 month


    1600/group
TRAINERS
IGOR AND KATE NISENBOIM
Authors of SlideHacks—a comprehensive guide to creating effective business presentations. Just one month after its release in bookstores across Chișinău, the first print run was completely sold out. A significant section of the book is dedicated specifically to sales presentations.

Certified business trainers with 12 years of experience in corporate training. Trained over 7,000 professionals from Moldova, Latvia, Lithuania, Germany, the Netherlands, Israel, Spain, Ukraine, and Kazakhstan.

Heads of the Sales Offer Development Bureau — a consulting division within the School of Business Communications. Successfully completed 120 projects in this field.
SCHOOL OF BUSINESS COMMUNICATIONS
Course Organizer: By the Numbers
19
Years on the Moldovan market. Recognized industry leader.
460
Trainings per year
210 000
trained executives and specialists
11 000
companies train their staff at SBC
The masterclass takes place at Intellect Hub SBC
SBC halls are specifically designed for interactive learning.
Located in the center of Chișinău: 23/7 Petru Movilă Street.
Let's book the dates for your company
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